Repeat exposure is essential for any successful advertising strategy. However, for most small business owners, the high cost of advertising presents a major challenge. Sending out just 10,000 postcards can run over $6,000 for a single mailing, and sustaining that month after month for consistent exposure is nearly impossible for small businesses competing against larger, well-funded companies.

This is where shared advertising makes a significant difference. Instead of paying $6,000 for similar reach, you could invest as little as $375. This publication reaches 10,000 homes in affluent neighborhoods and includes 10,000 flyers strategically placed in local hotspots such as waiting rooms, retail stores, grocery outlets, gas stations, and more. This approach ensures repeat exposure both at home and throughout the community all the while providing a significantly less expensive way to do so.

Does shared advertising devalue your business? NO! Think of it this way - all it takes is ONE ad to catch someone attention that will make them decide to keep the entire postcard, giving your brand repeat exposure over and over again. Even if they don't have a use for your services, they see you so often that if someone they know needs those services, they will likely remember and recommend you over a competitor.

How does this stack up against other shared mailers that are in envelopes and magazines? Those other styles don't even compare for one main reason. Every ad inside of an envelope or magazine is hidden whereas these postcards are sent as is. Every business is immediately seen so the value is instantly clear. All it takes is one ad to convince someone to hold onto it. Envelopes and magazines can be thrown out without even being opened and often have your competitors right alongside you. The Westfield Appreciation postcard is exclusive - NO COMPETITORS. There is no better way to instantly let your business be seen in the mailbox.